Going high-tech: With interactive toys like Playmotion for kids, Disney is pulling out all the stops to make sure it's at the top of parents' Christmas shopping lists.
BURBANK, United States: Interactive high-tech toys, designer clothing and new TV programming for children: the Disney juggernaut is churning out a slew of new products, including some targeted for the key Christmas season.
The global entertainment giant did not disclose exactly how much of its annual US$48.8bil (RM199.09bil) revenue its product lines bring in, but one top executive said they are vital to staying in touch with the company’s legions of fans.
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