CHEAPER: The latest research shows that the average app price is falling year-on-year. — ©AFP/Relaxnews 2013
According to the latest data from mobile analytics firm Flurry, the average app price has fallen significantly over the past four years while the number of free and ad-supported titles is growing all the time.
The research, published on Thursday, shows that rather than charging a premium, over the past four years app developers have constantly lowered the prices of their titles to the point where many are eventually offered for free or with advertising.
