Yahoo! CEO’s comeback plan homes in on tech, not media


DECISIVE: Mayer has spent her first months as Yahoo! Inc CEO quietly moving the Internet pioneer back to its roots in technology. — Reuters

SAN FRANCISCO: Marissa Mayer, who earned a reputation for decisive action and intensity during her 13-year stint at Google Inc, has spent her first months as Yahoo! Inc CEO quietly moving the Internet pioneer back to its roots in technology.

Long torn between whether it should focus on media content or on tools and technologies, Yahoo! under Mayer is being positioned firmly in the latter camp, according to sources inside and outside the company.

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