Google dialling up outreach efforts

KUALA LUMPUR: By all accounts Google’s vice-president for product and engineering (emerging markets), Nelson Mattos, has an interesting job. Part of it involves travelling around the world, meeting local communities and essentially asking: “What can Google do to help?”

On his first visit to our country recently, he noted that Malaysia has similar characteristics to other “aspiring markets.” “I use ‘aspiring’ over ‘emerging’ because the spectrum of emerging markets remains wide and in this case, aspiring refers to developing economies on the cusp of becoming developed, of which Malaysia is one,” he said.