Blekko launches human-driven search engine

NEW YORK: If Google and Wikipedia were to procreate, their offspring might look something like Blekko, a new search engine with results culled by people, not computer algorithms.

The site’s users are in charge of assigning tags such as “colleges,” “autos” and “recipes” to webpages indexed by Blekko, much the way Wikipedia users keep the online encyclopaedia up to date by adding and changing entries as needed. If a tag doesn’t already exist, a user can create it.