WITH Chinese New Year and Hari Raya falling just weeks apart this year, households and businesses across Malaysia are now in one of the busiest periods of the year.
From reunion dinners and ‘balik kampung’ travel to festive shopping and business commitments, spending activity naturally increases during these meaningful months.
While the season is one of generosity and celebration, it is also an opportunity to approach finances with purpose.
This year, Maybank’s festive initiatives are designed to help customers make every ringgit work harder, turning festive expenses and disciplined saving into tangible rewards.
Elevating festive banking with Maybank Privilege
For customers seeking a more tailored and rewarding banking relationship, Maybank Privilege offers enhanced benefits designed for individuals with more complex financial needs.
As part of the festive period, the Maybank Privilege Gong Xi Raya Campaign rewards eligible new-to-bank and existing customers who meet the campaign criteria with exclusive gifts and benefits.
Customers who fulfil the required deposit, investment or protection criteria during the campaign period stand a chance to receive attractive festive rewards, including a brand new Proton e.MAS 5 EV and 118 other prizes—making this season an opportune time to elevate your banking experience.
Turn everyday spending into grand rewards
Festive seasons come with unavoidable expenses, from purchasing new outfits and gifts to hosting family gatherings and travelling across states or borders.
Through the Maybank Credit & Charge Cards ‘Spend & Win’ campaign that starts from March 9 until June 8, customers can convert these everyday transactions into opportunities to win exciting prizes.
By using Maybank or Maybank Islamic Credit and Charge Cards during the campaign period, cardmembers accumulate entries based on their spending.
Winners can walk away with a mystery car alongside bonus prizes of RM1,000 cash back. Plus, enjoy double entries for specific categories to boost your entries.
The more cardmembers spend on eligible transactions, the more entries they earn, making festive shopping potentially even more rewarding.
Balancing spending with savings
While spending tends to rise during festive months, maintaining healthy saving habits remains just as important.
The Maybank Save & Debit campaign that starts from March 1 until June 30, 2026 encourages customers to grow their savings while transacting with their Maybank debit cards.
By depositing into eligible accounts and performing everyday debit transactions, customers stand a chance to win attractive rewards, including cash prizes and vouchers.
As a unique twist, the higher the deposit maintained, the greater the amount of entries earned.
With prizes such as RM10,000 in travel vouchers and up to RM1,000 cash back rewards up for grabs, the campaign reinforces the principle that festive periods can still be financially responsible.
Supporting business owners during peak activity
For business owners, festive seasons often bring increased demand and operational intensity. Managing payroll, supplier payments and inventory while ensuring smooth customer service requires careful financial coordination.
Through Maybank Work+, SMEs are supported with solutions that help manage cash flow and day-to-day operational needs more effectively during peak periods.
Having structured financial support in place allows entrepreneurs to focus on growth opportunities and customer engagement during this busy season.
Employers who sign up for Maybank Work+ from now until March 31, 2026 can earn entries to the grand prize of a Mitsubishi Triton 4x4.
Performing eligible tasks, such as payroll, deposit and selected Maybank business solutions earn additional bonus entries.
A festive season made more rewarding
Ultimately, the festive season is about connection, gratitude and renewal. With thoughtful planning and the right financial tools, celebrations can remain joyful without compromising stability.
As Chinese New Year celebrations transition into Ramadhan and Hari Raya revelries, Maybank’s festive campaigns aim to ensure that individuals and businesses alike can celebrate with greater confidence, turning everyday transactions into meaningful rewards while staying financially prepared for the months ahead.
To learn more about Maybank’s festive campaigns, visit: maybank.my/cnyraya
