Group sweeps business awards


Goh: ‘We make a difference in kids, teenagers and their parents through our sustainable initiatives in transforming quality education, family love and positive living to create truly happy families, across Asia.’

WYNKIDS Education Group was founded in 2010 by Elwin Goh Kok Chye and is one of the country’s largest self-owned education groups with the mission of bringing hope and happiness to families in Malaysia and across Asia.

The group owns three famous brands in education.

It recently won the Star Outstanding Business Awards (SOBA) 2024 Malaysian Business of the Year Award as well as five other awards for Elite Entrepreneur of the Year, Par Excellence Male Entrepreneur of the Year, a gold each for Best in Marketing and Best in CSR categories, and a platinum in Best Brand category, all in the below RM25mil tier.

WYNKIDS is a top motivation programme from the United States for children and young adults aged seven to 17. This award-winning motivation programme has been proven effective to transform more than 35,000 kids, teenagers and families in Malaysia.

Its signature “CEO Program for Parents” has been a success in transforming family education in Malaysia.

WYNKIDS Preschool is a market leader in early years education (preschool education) that offers a well-balanced curriculum for both academic and international preschool children aged two to six years old, transforming more than 2,000 kids in Malaysia.

Cosmotots is an award-winning English education provider that offers a solid foundation in reading and writing in English for children aged four to 15 years old, transforming more than 10,000 kids in Malaysia in the past 35 years.

Mission to excel

With the group’s mission of “Bringing hope and happiness to families across Asia”, WYNKIDS believes that every child has the potential to achieve happiness and success.

“We make a difference in kids, teenagers and their parents through our sustainable initiatives in transforming quality education, family love and positive living to create truly happy families, across Asia,” said Goh.

The group’s sustainable corporate social responsibility (CSR) initiatives and Environmental, Social and Governance (ESG) Agenda 2030 include sustainable profit sharing with charities, creating green schools, encouraging a happy, healthy learning working culture, and promoting positive living habits for employees, parents and communities.

The group has achieved a double-digit growth every year for the last 15 years.

Starting with only 60 students in 2010 in its first intake, today, it touches the lives of more than 35,000 students and 35,000 families in Malaysia.

It grew from one centre in 2010 to 35 self-owned centres in 2025.

Future plans

WYNKIDS Education Group aims to stay focused on its #vision2030 and #asean2040, and doing so, it has won many recognition and prestigious awards along the journey of entrepreneurship.

These include, besides SOBA 2024, a gold for Best Employer and a silver for Best CSR in SOBA 2020; the Prestigious MRCA Young Inspirational Award 2020, Sin Chew Education Award 2019, Sin Chew Business Excellence Award 2018, Star Outstanding Business Award 2018 and the prestigious JCI Creative Young Entrepreneur Award in 2017.

“This is just the beginning,” said Goh, who elaborated that the group crafted its #vision2030 and #asean2040 for sustainability.

“The next milestone is to achieve our #vision2030 of self-owned 100 centres by 2030, bringing sustainable quality education under the WYNKIDS brand to tiers 1 and 2 in cities across the country,” he added.

“The next milestone after that is expanding the WYNKIDS brand and vision to other Asean countries by 2040. By 2050, we plan to grow beyond the Asean region.”

For enquiries on the WYNKIDS programme, WYNKIDS Preschool and COSMOTOTS call 010-231 8433 today or visit the website or social media pages.

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