IN an era dominated by smartphones, our eyes are constantly exposed to the glare of digital screens. With research suggesting that prolonged screen time can lead to eye strain and potential vision problems, it is imperative for smartphone manufacturers to prioritise eye health.
HONOR, a leading smartphone brand, has taken up this challenge by spearheading the development of innovative eye protection technologies.
Its latest innovation, the HONOR 90, promises to be a game-changer in the realm of smartphone eye protection, featuring the groundbreaking Risk Free PWM Dimming Display.
By combining hardware capabilities with AI-driven eye protection algorithms, HONOR has set a new standard by creating the most advanced eye-protecting smartphone screen solution.
The harmful effects of smartphone screens
Today, smartphone manufacturers are focused on achieving higher resolutions, refresh rates and brightness levels for their screens.
Unfortunately, this pursuit often neglects the potential eye health problems associated with prolonged screen exposure.
While users enjoy the high-definition experience brought to them on OLED screens, they are unknowingly subjecting their eyes to harm.
OLED screens generally use low-frequency dimming techniques, such as 480Hz or even lower 360Hz PWM dimming.
These low-frequency flickers are known to be harmful and can lead to various eye health issues, including visual disturbances, eye strain, fatigue and blurred vision.
In a recent video released by HONOR, an experiment was done, where 102 units of OLED phones from various brands were put together for observation. It is noted from the video that the flicker problem of the OLED screen is very serious in a dark light environment and low brightness.
These flickers are very harmful to the eyes. Almost every screen has flicker problems, it is undeniable that consumers face these problems daily.
The misconception of smartphone prices and eye protection
Contrary to popular belief, a higher price tag does not necessarily equate to better eye protection features in smartphones.
Even the most expensive smartphones on the market are still using the 480Hz low-frequency dimming method, exacerbating the flicker problem.
It is evident that price alone does not guarantee adequate eye protection.
This realisation highlights the need for manufacturers to prioritise eye health and integrate advanced eye protection technologies into their devices.
HONOR's commitment to eye protection
HONOR has consistently taken a leading role in developing smartphone eye protection solutions.
In 2016, they established a dedicated light laboratory to optimise display technology and minimise the negative impact of screen light on users.
Their journey reached significant milestones with the introduction of HONOR 50 in 2021, the first smartphone in the industry to support 1920Hz high-frequency PWM dimming.
The subsequent release of the HONOR Magic4 Pro last year further elevated their achievements by combining a power-saving LTPO display with the same high-frequency dimming technology.
HONOR Magic Vs introduced innovative features like Circadian Night Display and Dynamic Dimming eye protection, pushing the boundaries of eye care last year.
This year, HONOR Magic5 Pro, with TUV Rheinland Circadian Friendly certification, presented users with a remarkable 2160Hz high-frequency PWM dimming experience.
And now, with the highly anticipated launch of HONOR 90, they have set a new benchmark in smartphone eye protection, incorporating risk free 3840Hz PWM high-frequency dimming and achieving TUV Rheinland Flicker-free certification.
HONOR 90: Risk-free Dimming Eye Protection
The standout feature of the HONOR 90 is its 3840Hz ultra-high frequency PWM dimming technology, which has earned the esteemed TUV Rheinland Flicker-free certification.
This certification ensures a risk-free dimming experience for users.
In comparison, other smartphones in the market utilise dimming schemes such as 2160Hz, 1920Hz, or 1440Hz, which are considered low risk.
By surpassing the 3125Hz threshold set by the IEEE Std 1789-2015 standard, HONOR 90 achieves zero-risk dimming, thereby providing users with unparalleled eye protection.
Catch the HONOR 90 Series Malaysia launch livestream on July 20
HONOR 90 Series is set to launch at 8pm this coming July 20, mark your calendar to not miss the exciting launch of the mid-range king of the year.
Witness the HONOR 90 unleash before our very eyes – only on HONOR Malaysia’s Facebook page.
HONOR proves that eye protection can go hand in hand with exceptional smartphone performance. As the launch of the HONOR 90 approaches, users can eagerly anticipate a new era of eye-protecting smartphone technology. For more information and updates, visit here.
