Tag that line, sell that slogan, catch that phrase


TAN Sri Tony Fernandes, our world-famous king of low cost carriers, is on the move, literally, with his latest venture.

His company, Capital A Bhd, formerly known as AirAsia Group Bhd, has renamed its digital travel platform airasia SuperApp to airasia MOVE, in order to, said Fernandes, transform it into a travel and lifestyle business.

Subscribe now to our Premium Plan for an ad-free and unlimited reading experience!

advertising , slogans , taglines , branding

   

Next In Columnists

China’s GDI: Elevating foreign aid for Malaysia
Game-changing victory for PAS
Playful twists of the nipples
A veteran politician makes a move
Empowerment through legal foundations
GEG: Protect kids, not profits
Magnetic interference
Some good points to celebrate in anti-smoking Bill
How Abu Samah survived constitutional crises and many turmoils in MNCF
Zahid’s retirement - for real or testing the wind?

Others Also Read