When fraud pays on Facebook


Giant greed: According to internal documents reviewed by Reuters, Meta projected that roughly 10% of its 2024 revenue – around US$16bil – came from advertisements tied to scams, banned goods and other fraudulent content. — Reuters

A MONTH ago, I found a video of myself on social media promoting an investment scam promising huge returns.

I was flabbergasted and horrified. The content looked like a TV interview I had given sometime back.

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Wong Chun Wai , On the Beat column
Wong Chun Wai

Wong Chun Wai

Wong Chun Wai began his career as a journalist in Penang, and has served The Star for over 35 years in various capacities and roles. He is now group editorial and corporate affairs adviser to the group, after having served as group managing director/chief executive officer. On The Beat made its debut on Feb 23 1997 and Chun Wai has penned the column weekly without a break, except for the occasional press holiday when the paper was not published. In May 2011, a compilation of selected articles of On The Beat was published as a book and launched in conjunction with his 50th birthday. Chun Wai also comments on current issues in The Star.

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