MAG-nificent return to MATTA Fair 


From Tokyo to Bali, airlines set to bring special deals and experiences

KUALA LUMPUR: The Malaysian Association of Tour and Travel Agents (MATTA) announces the return of Malaysia Aviation Group (MAG) as its Official Airline Partner and Premier Sponsor for the upcoming MATTA Fair April 2026, taking place from April 3 to 5 at Mitec Kuala Lumpur.

As a key partner of the fair, MAG’s continued presence reflects its commitment to enhancing travel accessibility and elevating the overall visitor experience.

MAG will unveil its largest-ever presence with the return of the MAG Arena, expanding to an impressive 46,000sq ft – nearly three times larger than its participation in September last year, creating Asia’s largest airline-led consumer and trade pavilion within a travel fair.

In conjunction with the fair, Malaysia Airlines will be offering special fares across its domestic and international network, including popular regional destinations such as Jakarta, Bangkok, Hanoi, Singapore and Bali, as well as key international gateways including London, Melbourne, Sydney, Tokyo and Auckland.

Complementing this, Firefly will also introduce attractive fares across its network, operating from Kuala Lumpur International Airport (KLIA) Terminal 1, Sultan Abdul Aziz Shah Airport (Subang Airport) and Penang International Airport to destinations including Kota Kinabalu, Kuching, Phuket, Krabi, Singapore, Kota Baru, Johor Baru and Alor Setar, offering greater flexibility for travellers to plan their journeys.

Travellers can also enjoy added value through thoughtfully curated offerings across the MAG ecosystem – from savings on seat selection and prepaid baggage to integrated flight and hotel ­packages via MHholidays, as well as exclusive deals on Journify, MAG’s travel and lifestyle platform.

Selected promotions will feature instant savings of up to RM105 on flights and up to RM320 off travel packages, enabling ­travellers to enjoy a more seamless and rewarding end-to-end journey.

In the lead-up to the fair, MATTA and MAG will also be sharing more on upcoming initiatives and promotions designed to make travel more accessible and rewarding for Malaysians, including enhanced benefits through MAG’s loyalty programme, Enrich.

Members can enjoy an additional 5% off flight purchases, up to 30% off redemptions and 10% points back on One World redemptions, alongside lifestyle rewards of up to 60% off gift cards and e-vouchers and 20% off Enrich Xperience bookings.

Members can also earn up to three times the bonus Enrich points with co-branded cards and 50% bonus points on hotel bookings, further enhancing the value of flights, stays and curated experiences.

“We always look forward to having MAG at the MATTA Fair. Their presence brings a dynamic energy to the fair and it is always a pleasure to work together in creating a more engaging experience for visitors,” said MATTA president Nigel Wong.

This 58th MATTA Fair will feature a total exhibition space of 40,820sq m across 10 halls, with over 2,000 booths from 330 participating organisations, including 210 tour and travel agencies offering a diverse range of curated travel packages.

Visitors can engage with six national tourism organisations, 11 local state tourism organisations, 64 hotels and resorts, 11 theme parks and 29 other travel-related service providers.

MAG Airline Business chief commercial officer Dersenish Aresandiran said: “This year, the MAG Arena will introduce a new generation of travel engagement – from immersive destination storytelling to interactive travel technology – allowing visitors to experience the excitement of discovering their next journey even before they board the aircraft.”

Malaysia Airlines will introduce exclusive fan engagement mechanics that allow fans to sign up, book and receive fast-track entry to public meet-and-greet sessions with Manchester United Legends.

Customers who purchase a Business Class ticket to international destinations between March 31 and April 5 this year will gain access to an exclusive private meet-and-greet session.

Visitors can enjoy exclusive on-ground promotions, including Enrich member sign-up incentives, merchandise deals and added rewards.

The fair is open from 10am to 9pm on Friday, Saturday and Sunday, and admission is free.

Visitors can take the complimentary shuttle services from KL Sentral and Sunway Putra Mall to Mitec.

Parking facilities are also available at Mitec’s South Entrance basement and more for those who drive.

For the latest updates, visit mattafair.org.my or on Facebook, X and TikTok, @mattafair.official and Telegram @MATTA_Fair.

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