Melaka's SWM Environment launches road safety campaign for employees


MELAKA: SWM Environment Sdn Bhd has taken proactive steps to reduce the incidence of road accidents involving its employees.

SWM Environment said that road traffic accidents have been identified as the leading cause of workplace-related incidents among its staff, accounting for 41% of all reported cases in 2024, surpassing all other categories of accidents.

As the concessionaire responsible for solid waste management and public cleansing services, the company has launched targeted initiatives aimed at curbing the rising number of traffic-related incidents involving its workforce.

"It's vital that employees are equipped with road safety knowledge and awareness to encourage greater caution and responsibility on the roads,” the company said in a statement on Saturday (May 10).

It also said that the national rate of road accidents, particularly those involving motorcyclists, remained a cause for concern.

To address this issue, SWM Environment has launched a dedicated road safety campaign aimed at educating and engaging its employees.

"Campaigns such as these are essential in fostering awareness and promoting safe practices across all levels of the workforce, whether employees are on duty or commuting to and from work,” the company added.

The campaign also seeks to instil safe riding habits among SWM Environment employees and demonstrates the company’s ongoing commitment to reducing traffic-related incidents year by year.

The “Let’s Ride Safely” Road Safety Campaign was recently held at Taman Botanikal in Ayer Keroh, here.

The event featured a road safety talk for motorcyclists delivered by a representative from the Melaka Tengah police, a session on the use of reflective safety gear and a symbolic flag-off ceremony for a motorcycle convoy.

The event was also attended by the Director of the Solid Waste Management and Public Cleansing Corporation (SWCorp) Melaka, Nor Zaki Md Nor and the Service Area Manager for SWM Environment Melaka, Norariffin Nordin.

 

 

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