KUALA LUMPUR: After over a decade since its first trending, the "ice bucket challenge" has returned to Malaysian shores, with the United States Ambassador to Malaysia, Edgard D Kagan, challenging Investment, Trade and Industry Minister Tengku Datuk Seri Zafrul Abdul Aziz to try it.
The ice bucket challenge, a viral fundraising campaign which raised millions for ALS research in 2014, has been reignited to tackle a new issue - mental health awareness.
It was relaunched by The Mental Illness Needs Discussion (MIND) club in March.
Kagan, via his official X.com account, posted a challenge to Tengku Zafrul, after he himself had completed the challenge.
"Thrilled to take on the #IceBucketChallenge because mental health is health, and it deserves the same urgency, empathy, and attention.
"I nominate @tzafrul_aziz and my colleague Chris Carver to join me in helping break the stigma. Let us keep the conversation going. #SpeakYourMind @USCMind," Kagan wrote. - Bernama
Thrilled to take on the #IceBucketChallenge because mental healthhealth, and it deserves the same urgency, empathy, and attention. I nominate @tzafrul_aziz and my colleague Chris Carver to join me in helping break the stigma. Let's keep the conversation going.… pic.twitter.com/IjLxJxXC9f
— Ambassador Edgard D. Kagan (@USAmbKL) April 21, 2025