Celcom unveils 'Gila-Gila Bola' campaign


Kugan (front row, centre, in blue) and Celcom team members cheering on together with Malaysians at the launch of its ‘Celcom Gila-Gila Bola’ campaign.

PETALING JAYA: In conjunction with the highly anticipated global football event set to take the world by storm, Celcom Axiata Bhd (Celcom) launches its ‘Celcom Gila-Gila Bola’ campaign.

It invites all Malaysians to its Celcom Metaverse Stadium, Celcom ‘Gila Bolaverse’.

Malaysians can show off their football skills in the metaverse, experience fun and exciting digital football games and be in the running to drive home the latest Hyundai IONIQ 5.

This football season, Celcom unveils its ‘Gila-Gila Bola’ with Malaysians by bringing engaging digital football activities on Metaverse, as well as ‘Gila-Gila Bola’ mood with all-time favourite football music on Spotify.

With football fans across the nation pumped up, Celcom is reaching out to all customers with the best digital excitement in the world of football on its widest network.

Starting Nov 20 until Dec 20, Celcom’s ‘Gila Bolaverse' will house all things about football, allowing visitors to engage and experience the football season uniquely with exciting football games and attractive prizes to be won.

Open to all Malaysians, users can log into Celcom’s ‘Gila Bolaverse’ stadium by spawning their avatar to begin exploring and interacting with the world from anywhere and at any time.

There are many fun metaverse games in store for visitors such as flag hunting, Gila-Gila Dance, limited edition Celcom NFT jersey (minted to only five holders) and VIP viewing party passes for the global football event finals in Kuala Lumpur.

Furthermore, until Dec 31, all Celcom customers can stand a chance to drive home a brand-new Hyundai IONIQ 5 electric vehicle, grab hold of the latest smartphones and accessories, enjoy vouchers and many more via its ‘Spin to Score’ promotion on the Celcom Life App.

Celcom customers can be in the running for these great prizes when they subscribe to any Celcom postpaid, prepaid or Home Fibre plans, device bundles, roaming passes at RM88 and above, reload with a minimum of RM30 for prepaid, sign up for auto-billing, pay bills or even just activating their Celcom Life App for the first time. Each action will earn customers “spins”, by which the more spins customers accumulate, the higher their chances of winning prizes.

T. Kugan, chief emerging business officer of Celcom Axiata Bhd said Celcom is excited to celebrate and cheer on together the football madness with Malaysians during the much-anticipated global football event with its Celcom’s ‘Gila-Gila Bola’ campaign.

“As part of this Gila-Gila Bola excitement, we are bringing more great digital experiences for all Malaysians such as our Celcom ‘Gila Bolaverse’, fun and attractive prizes such as a brand-new Hyundai IONIQ 5 electric vehicle, as well as viewing parties at various locations nationwide.

"We remain committed to deliver reliable services and consistent network performance on our widest network, continuously enriching the lifestyles of Malaysians with innovative digital services, across the country,” he added.

For more information on Celcom’s ‘Gila-Gila Bola’ campaign and ‘Spin to Score’ promotion, visit https://www.celcom.com.my/personal/gila-gila-bola.

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