Benefits of small group travel

Personal attention: Tour guide Joann Khaw sharing the history of heritage houses with tourists in Armenian Street, George Town.

GEORGE TOWN: Deeply affected by the Covid-19 pandemic, tourism is slowly inching back to life but with smaller groups of visitors enjoying a higher quality of holiday experience.

While in the past, a busload of 40 tourists might have been the norm, travellers in the new norm now prefer quality over quantity in smaller private groups of 20 friends or family members, or even less.