PETALING JAYA: Amid hundreds of submissions from around the world, it was local girl Aisha Nazar’s compelling visual stories that stood out and won the hearts of judges – as well as a one-year joint ambassadorship prize with AirAsia and Sony.
The 29-year-old will travel to Tokyo on AirAsia’s award winning Premium Flatbed for an exclusive tour of Sony’s technology lab to experience the giant corporation’s yet-to-be released technologies and inventions.
Besides this “money-can’t-buy experience”, she will also undergo a full year, apprenticeship with Sony and take home the latest full-frame mirrorless camera Sony Alpha A7 III K, along with a Sony h.ear on 2 wireless headphones, both valued at over RM10,000.
The Kuala Lumpur native was chosen as the joint ambassador for two leading travel and technology brands following a 10-week global search by AirAsia and Sony.
AirAsia X Group commercial head Barry Klipp said it was heartwarming to see so many visually compelling travel stories from AirAsia travellers, shared through this inaugural search with Sony.
Sony Malaysia managing director Satoru Arai said it was the company’s hope to keep the passion for photography alive so that more people could share the beauty of this world through the lens when travelling.
“We can see that passion for photography and travel has advanced tremendously. It is now possible for everyone to produce high-quality photos to tell inspiring travel stories with the latest technology,” he said.
The joint ambassador search with Sony, which is an extension of AirAsia’s #ThroughTheLens campaign, received more than 700 submissions from all over the world that featured AirAsia destinations.
They can be viewed at throughthelens.airasia.com.
Nine other shortlisted finalists will receive special prizes that include AirAsia X flights and a Sony RX100V camera, valued at RM4,299 each.
Renowned Malaysian artistes Elfira Loy, Alvin Chong, Izara Aishah, Zahirah MacWilson and Che Puan Juliana Evans were also announced as the faces of the AirAsia’s #ThroughTheLens campaign.
They can be seen in travel videos that will see them flying to popular AirAsia destinations such as Xi’an, Tokyo, Amritsar, Taipei and Seoul.
Fans can catch these videos on airasia.com/throughthelens.
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