Social media today has become an integral part of daily life, especially for the younger generation.
These platforms have revolutionised communication, creating new ways for people to connect and share experiences.
The constant use of social media has been linked to various mental health issues among young people, with many developing a distorted sense of self-worth by comparing themselves to influencers and peers they admire.
Sadly, many are not fully equipped to recognise the dangers of the digital world and may not know how to protect themselves from online predators, scammers, or dangerous social media challenges.
In pursuit of validation
The desire for popularity has taken on new dimensions, with many fixated on going viral and achieving social validation through likes, comments and shares.
This obsession with viral posts and popularity is not just about gaining followers or admiration; it taps into a deeper psychological need for belonging, self-worth and recognition.
Every “like” and “comment” serves as a form of approval for some, and viral content becomes the ultimate marker of their success.
The immediate gratification of seeing a post gain traction can trigger a dopamine response in the brain, making individuals feel good about themselves.
This need for external validation can quickly morph into an unhealthy obsession, where the focus shifts entirely to how others perceive them, rather than cultivating self-esteem from within.
At times, the pressure to create viral content results in the production of sensational, controversial or attention-grabbing posts – content which is neither authentic nor responsible.
Many do not realise that a digital footprint can be difficult to erase and may affect future opportunities, reputations and relationships.
Sad reality
Cyberbullying is perhaps one of the most pervasive dangers, as social media platforms provide bullies with a level of anonymity that makes it easier to target and harass others without fear of immediate consequences.
The psychological toll on victims of cyberbullying can be devastating, leading to feelings of isolation, depression and anxiety.
Tragically, some young people subjected to severe cyberbullying have taken drastic measures, such as taking their own lives or even harming others, unable to escape the embarrassment, constant harassment and negativity.
In 2024, a Malaysian influencer took her own life after being trolled and harassed with death and sexual assault threats online. And in a survey conducted by Ipsos in November 2024, Malaysia ranked second in Asia behind India when it came to cyberbullying among youth.
This sad reality has sparked growing concern among parents, educators and mental health professionals.
Authenticity and connection
The digital space, for all its connectivity, has made the world cold and impersonal. In this, I am reminded of a photo from many years ago which left a profound impact.
It was of a starving child with a vulture waiting in the background.
“The Vulture and The Little Girl” was photojournalist Kevin Carter’s most famous piece, highlighting the extent of the Sudanese famine.
Though it won him a Pulitzer Prize, he was condemned for being the second vulture as he did nothing to help the poor child.
The accumulated stress and guilt of that, together with having witnessed some of the most gruesome and violent horrors of Apartheid-era South Africa, took its toll. Suffering from depression, Carter committed suicide.
This story is both powerful and deeply tragic. It is a reflection of the world today that often celebrates results more than responsibility, and fame more than humanity.
We need to reclaim that which makes us human – kindness, empathy and compassion.
So let us not be vultures, for in the end, what we do for others is what defines who we truly are.
Only by raising awareness, promoting responsible use, and encouraging open conversations can we hope to protect the most vulnerable members of our society from the harmful impacts of social media and the Internet.
Prof Datuk Dr Elizabeth Lee is the chief executive officer at Sunway Education Group. A veteran in the field of private higher education, Prof Lee is also an advocate for women in leadership. She has been recognised both locally and internationally for her contributions to the field of education.
The views expressed here are the writer’s own.
