Japanese clothing brand fast becoming a favourite


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  • Monday, 03 Dec 2012

Great service: Transactions involve giving the customer her change using both hands with a smile and a ‘Thank you, please come again!’

Welcome to Uniqlo!” chirp the cheerful employees at every customer who enters a Uniqlo store.

While this may startle some shoppers, greeting customers with their pearly whites and ever-cheerful greetings is part of the retailer’s branding strategy and more importantly, a trademark of its “Uniqlo Culture”.

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