MALAYSIA’S Premium Outlets welcomes the return of the highly anticipated Festive Sale 2026, which will be taking place from March 13 to 22 at Genting Highlands Premium Outlets and Johor Premium Outlets.
Shoppers can enjoy savings of up to 80 per cent across a wide selection of designer and name brand outlet stores, including Burberry, Ferragamo, Kenzo, Polo Ralph Lauren and many more.
The sale offers an ideal opportunity to complete festive wardrobes and shop for meaningful Hari Raya Aidilfitri gifts. Johor Premium Outlets will host its signature Midnight Sale from March 13 to 15, extending shopping hours until 12 midnight.
As families and friends embrace the spirit of Ramadan, often staying awake later into the night for sahur, Johor Premium Outlets provides the perfect destination to shop for Aidilfitri preparations and enjoy quality time.
Marking the continuation of a multi-season creative initiative first introduced during the Lunar New Year period, Malaysia’s Premium Outlets unveils the Hari Raya Aidilfitri chapter of its collaboration with Malaysian contemporary artist Kenji Chai, celebrating Malaysian culture through a vibrant art installation.
Running from March 5 to April 16, the installation will be showcased across Genting Highlands Premium Outlets, Johor Premium Outlets as well as Jakarta Premium Outlets.
This reinforces Premium Outlets’ role as a regional lifestyle destination that brings together shared cultural and festive experiences across these neighbouring countries.
Extending the collaboration beyond the installation, Premium Outlets is introducing a limited-edition Hari Raya Aidilfitri packet featuring Kenji Chai’s exclusive festive artwork. Shoppers who spend a minimum of RM400 in a single receipt can redeem the exclusive Premium Outlets Aidilfitri packet, offering a meaningful collectible that blends art, culture and celebration.
“Festive seasons are deeply meaningful moments for our shoppers. Beyond offering exceptional value, we aim to create experiential moments where families can prepare for their celebrations in inspiring and memorable ways.
“Continuing our collaboration with local artist Kenji Chai reflects our commitment to blending retail, culture and creativity across Malaysia and the region,” said Genting Simon Sdn Bhd president and chief operating officer Jean Marie Pin Harry.
By extending the campaign across Malaysia and Indonesia, Premium Outlets strengthens its role as a regional destination for festive shopping experiences.
Experiential highlights
Wishing Wall Contest (March 5 to April 16): Shoppers at Genting Highlands Premium Outlets and Johor Premium Outlets are invited to participate in the Wishing Wall Contest, where they can pen their aspirations as well as festive hopes and place them on the installation wall. The winner will be announced on April 22, receiving gifts worth up to RM2,500 from Premium Outlets.
Fun-filled festive activities (March 13 to 22): Shoppers can look forward to fun-filled activities at Genting Highlands Premium Outlets and Johor Premium Outlets. To enhance the festive atmosphere, a series of on-ground activities will be held throughout the campaign period, including:
> AI Photo Studio (March 13 to 15)
> Cookie decorating workshop (March 13 to 22)
> Craft stamping workshop (March 13 to 15)
> Meet the balloon clown (March 13 to 15)
Food and beverage giveaways (March 13 to 15)
Complementing the celebrations, shoppers can also enjoy exclusive food and beverage giveaways from Auntie Anne’s, Boost Juice Bars, Crepe ‘n’ San Churros, Dome Café, Krispy Kreme, Tealive and The Coffee Bean & Tea Leaf.
Festive Rewards (March 13 to 15)
Shoppers can also take part in the exclusive Spend & Redeem programme
> Spend RM5,000 in three receipts to redeem a Coach wristlet
> Spend RM3,500 in three receipts to redeem a Hooga travel pouch
> Spend RM1,500 in two receipts to redeem a Hooga room spray
With extended shopping hours, exclusive festive rewards and immersive creative elements, Malaysia’s Premium Outlets continue to deliver a seamless and elevated shopping experience, offering shoppers a festive journey filled with culture, creativity, and celebration.
For more information, visit www.premiumoutlets.com.my.
