Regeneration builds sustainability

A panel session on ‘Maintaining Brand Relevance and Resilience Amid Change’ being moderated by Rakesh at the SB’23KL conference.

AFTER two years of virtual Sustainable Brands events, the Sustainable Brands Kuala Lumpur Conference 2023 (SB’23KL) brought together industry game changers and thought leaders from across the business spectrum at the Sime Darby Convention Centre in Kuala Lumpur.

While sustainability has always been at the core of the conference, the urgency sparked by recent events including extreme climate disasters and continued impact of overpopulation, social inequity as well as unchecked development was the impetus for this year’s focus on the next leap forward, towards “regenerating local”.