STREETS are the stage for everyday life activity within a city. While they are often being taken for granted, streetscape plays a defining role in a town’s liveability – an important part of placemaking.
With the notion that a good town is centred on the wellbeing of its people and the environment, Gamuda Land incorporates placemaking into its town-making, committing to creating places that are designed for people.
In developing the vibrant twentyfive.7, one of Gamuda Land’s new townships located in Kota Kemuning, Selangor, the developer mindfully applies its town-making principles which take into account the community, local culture, natural land attributes and the ecosystem.
A sense of place
“When we get the places right, the town works. Our placemaking is about creating a township environment that better meets people’s expectation and addressing their social needs.
“Getting the places right requires attention to detail, including how the streets are laid, making them suitable for our tropical climate and functional for vehicles, pedestrians and even pets.
“In particular, the walkways are made direct, continuous, permeable, safe, clean and spacious to enable the community’s active lifestyle.
“We also line them with mature trees and add a range of supporting facilities and street furniture, amenable to keeping the streets shady yet vibrant, ” said Lam Sew Chee, general manager of twentyfive.7 as the developer officially introduces The Loop at twentyfive.7.
The Loop is a 7km network of pet and wheelchair-friendly walkway that creatively weaves through the township.
With an average width of 2.5m, ample space is allocated to separate joggers and cyclists with a dedicated marker.
From a bird’s eye view, The Loop depicts the numbers 2,5 and 7, resembling the name, size and even colour of the township – the 257-acre twentyfive.7 in vibrant pink.
The name was inspired by the phrase of 24/7 – 24 hours and seven days a week.
By mindfully bringing together the home place, park place, play place, learning place, eating and shopping place, it is envisioned that people in twentyfive.7 will have an extra hour to spare for themselves.
Enabling active lifestyle
To further shape the township’s vibrant personality, making it memorable and relatable to people, the developer to-date has opened up a wide range of placemaking elements.
In addition to The Loop, there are The Lake, featuring the Aurora Rhythms musical fountain; The Field, a FIFA standard football field; as well as The Buzz.ar, a well-known hangout place within the vicinity featuring an open event space, cafe, pet grooming, a children’s play area and Cykel & Cyclist bike rental services.
Before the pandemic, The Buzz.ar hosted numerous community events to actively bring people together, including fitness classes and water sports activities every weekend, and notably the annual Quayside Fiesta which was popular among Kota Kemuning and its surrounding areas.
To ensure their placemaking elements remain relevant with the current times, these public spaces were enhanced to accommodate adequate physical distancing and strict cleaning protocol.
The timely opening of The Loop provides an added option of outdoor exercise amid the pandemic for twentyfive.7’s first batch of residents who received their keys last month.
Functionality and liveability
The developer believes that placemaking in the streetscape lends special attention to the streets’ livability by actively drawing community outdoors, thereby developing meaningful interactions among the community.
“The benefits of active mobility are clear. Aside from making the urban environment more pleasant, safer and less polluted, improving the township’s walkability can also ease traffic congestion and improve public health, ” said Lam, adding that an estimated 665 calories will be burned for an average person to complete a run around The Loop.
“But beyond physical qualities of the streetscapes, there’s also the social dimension to walking.
“People are more prone to walking with a companion or when given a purpose.
“By being more responsive to people’s behaviour in our placemaking, we mindfully transform public spaces into places, carefully position all the various components within the township to create seamless connectivity, and sustain them with strategic activation activities.
“This is how our placemaking can facilitate social interaction and encourage people to walk more, ” Lam explained.
With a great variety of activities and services to keep people’s “eyes on the streets”, mindful streetscapes also increase footfall for local businesses.
In addition to the placemaking elements, The Loop also connects the various amenities, including the Quayside Mall that is set to open by year end. This lifestyle mall houses Jaya Grocer, Harvey Norman, Rong Cuisine and many more experiential activities, outlets and restaurants to meet the growing needs of the community.
Other notable amenities being looped are the central park and the canal park which are planted with about 1,500 trees using the Miyawaki method.
Expected to give trees 10 times faster growth rate, this method is used to create a “mini forest” effect, estimated to attract 18 times richer biodiversity compared to conventional parks.
Various facilities are installed along The Loop including creative playgrounds in the form of a skate park, bird sculpture and paper boat; a multipurpose court with a fitness park next to it; sanitisation facilities; bicycle racks and a bicycle repair station, just to name a few.
Pet owners can also find some pet agility training and obstacle courses for their furry friends.
To make the walking and cycling journey more engaging, the developer is exploring to integrate The Loop with a wellness reward programme through the Gamuda Land mobile app.
By launching the app and completing missions such as scanning QR code in dedicated spots for interactive registration, users can collect points in exchange for shopping vouchers at Quayside Mall.
For more information, please visit the twentyfive.7 experience gallery or call 03-2787 7917.
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