Photo: Freepik
The Malaysia Airports’ “Licence To Win 2024” shopping campaign is back for the fourth time and this year, the prizes are valued at RM1mil.
Participating airports this time around include the Kuala Lumpur International Airport Terminal 1 and Terminal 2, Penang International Airport, Kota Kinabalu International Airport in Sabah, Langkawi International Airport in Kedah, as well as Kuching International Airport in Sarawak.
Partnering with Eraman Duty Free, the campaign is part of Malaysia Airports’ (MAHB) efforts to elevate shopping experiences for travellers at major airports around the country.
MAHB also hopes to increase sales numbers at the airports via this campaign, as the previous campaigns had shown a healthy increase in revenue.
For example, the 2019 campaign recorded an increase of 27% in sales, with over RM178mil in sales receipts. That same year, the grand prize was a McLaren 570S Coupe sports car.
For the 2024 edition, the grand prize is a RM50,000 Eraman shopping spree, followed by a RM30,000 shopping spree and RM20,000 shopping spree. There is also a monthly prize of a RM2,000 shopping spree (four winners per month), and other prizes.
Licence To Win 2024 kicked off on July 1, and will continue until Dec 31.
To participate in the contest, shoppers have to spend a minimum of RM350 on a maximum of two receipts, and present them on the same day to qualify for one entry.
Alternatively, you can also spend a minimum of RM350 at any Eraman store, which will automatically qualify you for double entries.
You must then submit your entries via the campaign’s official website (https://licencetowin.com.my/) or by filling in physical entry forms at any of the airports.
