Besides the main Mondaine line, the group also has a portfolio of world-renowned brands underpinned by the same Swiss craftsmanship.
Each carries a distinct identity and design language, catering to different market segments while sharing technical expertise, production discipline and quality standards.
A rugged, purpose-built watch brand trusted by some of the toughest professionals on the planet, such as military personnel, pilots and divers.
One of the first to introduce carbon-reinforced watch cases, most models have 20-bar water resistance.
Most distinctive is its self-powered luminosity, using tiny gas-filled glass tubes that glow constantly for up to 25 years, ensuring readability in even the darkest conditions.
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Luminox watches have also found resonance with civilians drawn to their uncompromising functionality and durability.
As Mondaine Group co-owner and chief sustainability officer Andre Bernheim noted, the people and organisations associated with Luminox do extreme jobs not for themselves, but for others – a sense of purpose that defines the brand’s ethos.
A brand born from a simple but ambitious idea – to make a good-quality, Swiss-made watch that everybody could afford.
Conceived by Erwin Bernheim to be the “Volkswagen of the watch industry”, it has remained true to that vision since its first collection debuted in 1983.
Repairable, reliable and thoughtfully designed, M-Watch has a wide-ranging collection that ensures every consumer can find something that suits their taste – be it sporty, elegant or quietly contemporary, but never disposable or trend-driven.
Cost competitiveness is achieved through efficient assembly, rigorous quality control and a “factory-direct” business model that removes unnecessary intermediaries.
The result is democratic Swiss watchmaking at its most honest. Functional, dependable and accessible timepieces.
Combining French fashionability with Swiss watchmaking expertise, the brand’s watches are a distinctive celebration of la joie de vivre – the joy of life.
Inspired by the hip neighbourhoods of Paris and Pierre Cardin’s passion for spheres, circles and lines, collections reflect contemporary fashion rhythms yet remain timeless.
It delivers style with substance and speaks to consumers who see watches as a visual statement first but still expect the assurance of Swiss precision and standards beneath the surface.
These are affordable-luxury watches with a little je ne sais quoi − that special something − for those who value independence, authenticity and boldness.
