What's the deal with this department store that's 'not a department store'?


By AGENCY

Luxury goods as seen on display at the new Printemps store in New York. Photo: Lanna Apisukh/The New York Times

Printemps, a French department store that just opened its first New York outpost in lower Manhattan, is aiming to do what few stores of its ilk have lately done in that area: stay in business.

The store at 1 Wall Street, about a five-minute walk from The New York Stock Exchange, is in a part of Manhattan that has recently had a poor track record with luxury retail emporiums.

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fashion , department store , Printemps

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