TAG Heuer opens its latest boutique at TRX to drums, dragons and revelry


By ML CHEN
TAG Heuer’s seventh standalone store at TRX stands to attract watch pundits and brand loyalists alike with its dynamic touchpoints, special-edition timepieces, and exceptional service.

TAG Heuer, the Swiss watchmakers renowned for high precision timekeeping and innovation as well as its association with high calibre sports, has chalked another milestone in Malaysia with its latest boutique opening at The Exchange TRX.

As TAG Heuer’s seventh standalone store, the boutique stands to attract watch pundits and brand loyalists alike with its dynamic touchpoints, special-edition timepieces, and exceptional service.

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