Fashion on social media is going crazy for the 'weird girl' aesthetic

The "weird girl aesthetic" embodied here by model Bella Hadid. Photo composite: AFP

It's goodbye to diktats and conventions, and hello to boundless freedom in fashion with the "weird girl aesthetic", which is taking over social networks as well as women's wardrobes.

The idea? Mixing without restraint all the styles that have been swirling round the fashion sphere since the beginning of the pandemic, from cottagecore to fetishcore through cabincore or the now famous Y2K aesthetic.