Barbie teams up with MAC Cosmetics to create a bubblegum-pink lipstick


  • Style
  • Thursday, 09 Apr 2020

Barbie is celebrating her 61st birthday with a limited edition lipstick created with MAC Cosmetics. -- Barbie/MAC Cosmetics

Barbie is the latest famous face to team up with MAC Cosmetics.

The iconic toy has joined forces with the beauty label to celebrate her 61st birthday with a brand new role as a "MAC Maker" and the launch of her very own custom lipstick shade.

Described as a "cool-toned bubblegum-pink", the limited-edition matte lipstick comes in classic gold casing.

"The Barbie cool-toned bubblegum-pink shade with a matte finish embraces endless possibilities -- working wherever your day or career path takes you," reads the description on the MAC website.

Images posted to the brand's Instagram feed show the shade modelled on Barbies with a range of skin tones.

The move is the latest in a string of high-profile projects for Mattel's Barbie, which unveiled a "Barbie Wellness" collection featuring a meditation doll earlier this year.

Of course, the global icon is no stranger to beauty collaborations, either, partnered with the retail giant Sephora in 2018 on a "Sephora Collection x Barbie" collection that took the form of a throwback, 1980s-style boombox.

NCLA Beauty X Barbie collection also launched that year, with the vegan cosmetics brand rolling out a nostalgic, 1990s-style 13-piece collection inspired by the iconic doll.

MAC, for its part, has a long history of launching collections with famous faces, such as Nicki Minaj, Patrick Starrr, Jade Jagger and more. -- AFP Relaxnews

Article type: metered
User Type: anonymous web
User Status:
Campaign ID: 1
Cxense type: free
User access status: 3

MAC Cosmetics , Barbie

   

Did you find this article insightful?

Yes
No

100% readers found this article insightful

Across the site