Big Smile, No Teeth: RM120 for a shirt for an infant? Why are baby products so expensive?

Why are things for babies so expensive?! RM120 for a shirt he'll outgrow in a few weeks? Come on! －123rf.com

Our little baby boy turned one in March 2021. One whole year old. Born into a pandemic. And my biggest takeaway? There is a whole industry of overpriced baby stuff.

These items come in roughly two categories. The overpriced items that are overpriced because you want your baby to look cute and companies know you’ll pay a premium. And the overpriced items that are overpriced because companies know new parents have next to no idea how to care for their new bundle of joy so they’re desperate enough to think that throwing money at something must mean quality.