No longer in slumber: Reports note the average annual online revenue growth of snooze-friendly products has surpassed 10%. — China Daily
IT’S 2am and Zhou Xin, a 29-year-old game developer in Beijing, is experiencing another sleepless night. She gets up, sprays a snooze-friendly fragrance on her pillow and takes two melatonin pills to help her sleep.
Zhou is among the 300 million Chinese people that suffer from sleep disorders. A recent report from the Chinese Sleep Research Society showed that currently, 24.6% of Chinese people suffer from sleep disorders, and the sleep quality of 94.1% of the public does not meet the healthy standard. “Sleep disorders not only lower patients’ quality of life and result in diseases, but also have an impact on the economy, such as transportation safety and industrial safety. It has now become a severe public health problem,” the report said.
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