Not sleeping on the job

Miceli: Our mission is to help people to sleep well and live better. We want to be a sleep partner to customers, not just a mattress company. — ART CHEN/The Star

IT’S a product meant to bring about a peaceful night’s rest, but shopping for mattresses can be an exhausting, stress-inducing experience.

Customers are faced with an overwhelming number of options, complex technical jargon, and prices that reach as high as RM10,000, with limited time to fully evaluate each option.