KUALA LUMPUR: Omoda Jaecoo Malaysia is targeting a double-digit growth this year, backed by the launch of its new B-segment sport utility vehicle (SUV), Jaecoo J5, following a robust 153% sales surge in 2023.
Omoda Jaecoo Malaysia senior director Chris Tan said the newly launched Jaecoo J5 is expected to contribute to the brand’s expansion in the local SUV segment as it continues to strengthen its product lineup in Malaysia.
“Our focus is not just the numbers. We want to bring in the right product for our market and make sure our customers are happy,” he said after the launch of the SUV here yesterday.
Although Omoda Jaecoo Malaysia did not disclose specific sales targets, it remains optimistic about sustaining its strong growth.
The brand recorded sales of over 7,040 vehicles in 2024, which accelerated in 2025 when deliveries surged 153% year-on-year to 17,849 units.
Priced at RM108,000, the Jaecoo J5 comes equipped with Level 2+ advanced driver assistance systems.
The SUV is positioned as a pet-friendly vehicle, featuring certified pet-friendly upholstery with anti-bacterial and scratch-resistant properties.
The model is available in four colour options: Zircon Grey, Snowy White, Glacier Blue and Canyon Black.
In conjunction with the launch, Omoda Jaecoo Malaysia has introduced a special launch package valid from March 5 to 15, 2026, for early customers purchasing the Jaecoo J5.
Under the promotion, customers will receive a RM3,000 rebate, as well as complimentary first-year insurance or an additional RM3,000 rebate.
Buyers will also receive a J5 car accessories trio package valued at RM2,000, which includes a subwoofer, wireless karaoke microphone and a multifunctional flashlight. — Bernama
