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Astro wants to turn the tide

By LYDIA NATHAN
Astro group CEO Euan Daryl Smith.

Astro Malaysia Holdings Bhd today is a pale shadow of its former self.

The media company’s share price has been declining over the last few years and now hovers at 18 sen (near its all-time low of 16 sen), valuing the company at around RM940mil.

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AstroMalaysia , localcontent , mediastrategy , digitaltransformation , streamingcompetition , contentproduction , broadcastinnovation

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