ON a busy day in late August, Zhang Wanchen, 34, a white-collar worker in Guangzhou, Guangdong province, placed an order online using her smartphone, to buy a gift box of Japanese cookies, dried cranberries from the United States, a carton of New Zealand milk, Norwegian salmon and French red wine, all of which would be delivered to her home in the next few days.
"These products all looked and tasted authentic, and seemed worth the prices I paid for them. When I was studying abroad, I often fetched some cosmetics, handbags and electronic devices for my relatives and friends at home," Zhang said.
