Spring in the step for GroupM

CEO Chakrabarty says GroupM is focused on shaping the next era of media communications where advertising works better for people.

PETALING JAYA: Despite the local economy showing some signs of strength, media communications agency GroupM Malaysia is not resting on its laurels as it moves to identify new revenue streams.

To garner a stronger revenue growth amid uncertainties at the global front, the agency is looking at launching new products in the market as part of its strategy to spur growth.