UEM Sunrise launches ‘Happy Duo Duo’ campaign

UEM Sunrise chief executive officer Sufian Abdullah

KUALA LUMPUR: UEM Sunrise Bhd has launched its annual Chinese New Year campaign-themed ‘Happy Duo Duo’ to celebrate the spirit of togetherness and joyfulness in the Year of the Tiger.

In a statement, UEM Sunrise said the campaign was inspired from the expression “Twice the Joy, Double the Happy” which aligned with the company’s tagline ‘Find Your Happy’.