"The Smart Wi-Fi infrastructure is a holistic solution with in-built capabilities such as data analytics, where airport retailers can tap into this resource to better understand customer behaviour and provide insights to capitalise on omnichannel marketing and ensure a seamless sales experience," it said.
As for Smart Retail and Smart Travel and Tourism solutions, this will include a "tourist hub" platform for passengers to have centralised access to travel guides, promotions and offers.
Malaysia Airports group CEO Datuk Mohd Shukrie said 5G will be the catalyst for connecting the group to new business and economic opportunities, strengthening the foundation for enabling new technologies and digitalisation of airport operations, and creating a new, smart travel experience for passengers.
"With this partnership, both parties will co-create 5G use cases and solutions for Smart Travel and Tourism, as well as for Smart Retail and Smart Security.
"Ultimately, we hope this partnership will be able to transform our airports to become Smart Airports,” he added.
Maxis CEO Gokhan Ogut added that airports have evolved from being a transit hub into a destination for an end-to-end travel experience.
"There is no doubt that 5G will unlock immense potential and possibilities for an elevated customer experience, and we are committed to play our part to offer the best 5G innovation to benefit the people and businesses in the country with our expertise and resources," he said.