KUALA LUMPUR: While operations have resumed following the end of the national lockdown on Aug 16, Perodua has lowered its sales target for the year due to the disruptions to its business.
“Based on the time and resources available, we are reducing our sales target by 10.8% to 214,000 units for this year from our earlier target of 240,000 units,” said Perodua president and CEO Datuk Zainal Abidin Ahmad.
In a statement issued on Friday, the car manufacturer said it registered 6,988 vehicles in August as compared to just 655 units in July, but trailed behind the 22,604 vehicles sold in August last year.
However, Perodua expects the production and registration numbers to grow in September as the situation normalises.
Year to date, Perodua has registered 104,933 vehicles, which represents a 12.5% drop compared with 119,977 vehicles sold between January and August last year.
“We are working on closing this gap by further increasing our manufacturing output as well as further improving our standard operating procedures to ensure the safety of our people and our customers," said Zainal Abidin.
At present, the car manufacturer's main concern is to ensure the automotive industry will be able to sustain itself this year owing to the semiconductor supply shortage both domestically and globally.
According to Zainal Abidin, Perodua is able to secure enough semiconductor chips to ensure production will resume smoothly this year and most of its outstanding order will be met within the year.
"For now, the semiconductor chip supply is still a global issue and we are working with our partners and suppliers to limit any disruption it may cause,” he said.
“Based on the time and resources available, we are reducing our sales target by 10.8% to 214,000 units for this year from our earlier target of 240,000 units,” said Perodua president and CEO Datuk Zainal Abidin Ahmad.
In a statement issued on Friday, the car manufacturer said it registered 6,988 vehicles in August as compared to just 655 units in July, but trailed behind the 22,604 vehicles sold in August last year.
However, Perodua expects the production and registration numbers to grow in September as the situation normalises.
Year to date, Perodua has registered 104,933 vehicles, which represents a 12.5% drop compared with 119,977 vehicles sold between January and August last year.
“We are working on closing this gap by further increasing our manufacturing output as well as further improving our standard operating procedures to ensure the safety of our people and our customers," said Zainal Abidin.
At present, the car manufacturer's main concern is to ensure the automotive industry will be able to sustain itself this year owing to the semiconductor supply shortage both domestically and globally.
According to Zainal Abidin, Perodua is able to secure enough semiconductor chips to ensure production will resume smoothly this year and most of its outstanding order will be met within the year.
"For now, the semiconductor chip supply is still a global issue and we are working with our partners and suppliers to limit any disruption it may cause,” he said.
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