Creador launches financial education platform


“We believe that financial education should be accessible to all. Multiply draws on evidence-based practices to offer personal finance content that is simple, useful, extensive and most importantly, free, ” said CEO of Creador and Trustee of Creador Foundation Brahmal Vasudevan.

PETALING JAYA: Creador Foundation has launched Multiply, a financial education platform aimed at simplifying personal finance.

“We believe that financial education should be accessible to all. Multiply draws on evidence-based practices to offer personal finance content that is simple, useful, extensive and most importantly, free, ” said CEO of Creador and Trustee of Creador Foundation Brahmal Vasudevan.

Creador Foundation is the non-profit arm of private equity firm Creador.

The foundation said in a statement that Multiply aimed to meet the critical need for financial literacy in Malaysia where 33% of Malaysians think they have low financial knowledge.

Brahmal said that through Creador’s work, the team had become aware of how they could use their knowledge to meaningfully help Malaysians understand their finances.

Creador Foundation produced the insights shared on Multiply by working with Creador’s financial analysts and subject matter experts, it said.

These insights are then tailored for Malaysians, through testing with the focus groups.

“In essence, financial awareness and understanding is the first step to reducing financial-related stress which can have a huge impact on an individual’s overall well-being. Multiply is here to simplify personal finance so Malaysians can have a worry-free financial future, ” Brahmal said.

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