Exhibitions still matter in a virtual world

Complementary role: Lim says despite the advent of virtual exhibitions, digital elements still remain a supporting role and as a supplement for actual exhibition activities.

KUALA LUMPUR: Business events in the country, such as exhibitions, will continue to evolve to meet the needs of the society.

Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS) president Datuk Vincent Lim said the exhibition industry has progressed over the years, ever since the first exhibition was held here in the mid-70s in Changkat Pavilion. The temporary structure with zinc roofing used to stand next to Stadium Negara.