HAVE you heard of the term “emerging affluent” (EA)? These are individuals who have enough money to spend, save and invest and their economic power has an impact on market growth.
The EA create their own prosperity, and achieve far more than their parents in their education, careers and businesses.
Already a subscriber? Log in.
Win a prize this Mother's Day by subscribing to our annual plan now! T&C applies.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!