Chinese toymaker Pop Mart, whose shares have surged more than 470 per cent over the past year on the back of its popular intellectual properties (IPs), has launched a pop culture magazine called Playground.
The biannual publication, launched last week, featured actress and singer-songwriter Leah Dou on its cover. The first edition explores the theme of social connections and offers a selection of photos, comic strips and other visuals related to the topic.
