SHANGHAI: Singapore firms take a long-term view towards China, a market with huge potential and growing sophistication, and regard investing in the country as a long game, according to the Singapore Business Federation (SBF) CEO.
"The number that I have been told many times is that China is home to over 400 million middle-income population. Market growth might not always be in a rocketing state. However, the world's second-largest consumer market will still grow," SBF CEO Kok Ping Soon told Xinhua during the 7th China International Import Expo (CIIE).
