Cultural tourism soars on youth-driven uptick in Vietnam

An aerial photo of lychee motorbike transporters at the 'Capital of Lychees' in Lục Ngạn District, Bac Giang Province. - Photo courtesy of Khoai Lang Thang

HANOI: Vietnam is experiencing a surge in cultural tourism, driven by a growing international appetite for heritage and culinary experiences. The trend is particularly embraced by the country's younger generation.

Vietnam boasts 32 Unesco world heritage items, including five cultural heritage sites, 24 intangible cultural heritage elements and documentary heritage items, alongside over 40,000 heritage sites, nearly 10,000 of which are classified at the municipal and provincial level.