In-N-Out Burger no longer offers No. 67 in its ticketing system for customer orders, an employee confirmed to People magazine on Tuesday. — Photo by W on Unsplash
A popular restaurant chain has removed an order number due to an Internet meme.
In-N-Out Burger no longer offers No. 67 in its ticketing system for customer orders, an employee confirmed to People magazine on Tuesday. The move comes after teenagers allegedly flooded the company’s locations to try and get the order number due to the viral “6-7″ trend.
Social media videos have shown crowds cheering at In-N-Out restaurants when employees announce order number “67″ or “6-7.” The chaos even led to some staff members appearing to avoid saying the digits.
But now, orders in the system skip from No. 66 to 68. One video clip shows an employee telling a customer that the restaurant took 67 out of the system; others reported the same issue at other locations on Reddit.
An employee told People that the number “69″ has also been removed from In-N-Out’s system to avoid such online videos.
The phrase “6-7” (pronounced “six-seven”) doesn’t really mean anything. It appears to have first been used in February 2025 with the song Doot Doot by Skrilla, which includes the lyrics “6-7, I just bipped right on the highway.”
A month later in March 2025, its popularity soared after a viral video surfaced from YouTuber Cam Wilder, showed a young boy using “6-7” accompanied by a distinctive hand gesture. It caught on across social media, especially with basketball players like professional basketball players like LaMelo Ball, who happens to stand 6-foot-7. Kids can also be seen getting excited at sports games when the score is 6-7, a team gets 67 points, or a player wears No. 67 on their jersey.
Its usage has become so ubiquitous that Dictionary.com named “6-7” the 2025 Word of the Year. The online dictionary said some would argue the phrase means “so-so,” “maybe this, maybe that” or everything and nothing at once.
“Perhaps the most defining feature of 67 is that it’s impossible to define," Dictionary.com said in October.
But unlike In-N-Out, some brands have embraced the craze. Wendy’s offered Frostys for 67 cents (RM2.75) on Black Friday, Pizza Hut sold wings for 67 cents each on Nov 6 and 7, and Domino’s ran a promotion for a large, single-topping pizza for US$6.70 (RM27) for online orders. – syracuse.com/Tribune News Service
