Huawei mobile devices near a billion as Apple rivalry heats up


An advertisement for the Huawei Technologies Co Pura 70 Ultra smartphone in Shanghai, China, on May 3, 2024. Huawei intends to release a successor to its marquee smartphone, the Mate 70, at the end of the year, Yu said. — Bloomberg

Huawei Technologies Co is closing in on a billion active consumer devices, underscoring how the US-sanctioned company is taking the battle to Apple Inc in the pivotal Chinese market.

There’re now some 900 million Huawei gadgets installed with its inhouse Harmony operating software, up significantly from just a few months ago, consumer business Chairman Richard Yu said. Sales of premium Huawei smartphones climbed 72% in the first five months of 2024, he told attendees at an annual developer forum Friday.

Those numbers illustrate the phenomenal growth Huawei’s phones have enjoyed since it unveiled the Mate 60 Pro, which contained a 7-nanometer processor that Washington officials didn’t think Chinese firms capable of developing. Business has boomed since, helping Huawei more than quintuple profit during the March quarter and take market share from Apple and Chinese rivals.

“No one can extinguish the starlight in the sky. Today, the future of HarmonyOS is set,” Yu told his audience. “Let’s enjoy the brilliant galaxy that belongs to us.”

Huawei intends to release a successor to its marquee smartphone, the Mate 70, at the end of the year, Yu said. That’s likely to run on HarmonyOS Next, which will sever remaining ties to Google’s Android. Huawei plans to release a beta version for consumers around August, Yu said.

Huawei has taken HarmonyOS beyond smartphones in past years and into products from watches to TVs. The Chinese company shipped about 11 million wearables in the first quarter, surpassing Samsung Electronics Co, according to IDC. That helped Harmony OS overtake Apple’s iOS in Chinese market share during the January-March period, according to Counterpoint Research. The main driver, however, remained the rising popularity of Huawei’s phones, Counterpoint added.

Huawei is getting more aggressive at attempting to profit from HarmonyOS as its user base surge. It’s considering taking a cut of in-app purchases, underscoring a growing confidence in competing with the iPhone – though there’s likely to be at least one notable exception, Tencent Holdings Ltd’s WeChat.

It’s also making progress on the AI front with the Ascend GPU, part of a growing portfolio of chips that prompted Nvidia Corp chief executive Jensen Huang to call Huawei a formidable rival.

Chinese firms including Huawei are developing local alternatives to the most powerful AI accelerators that the likes of Nvidia make, which Washington has barred from the country. That effort is considered key to Beijing’s broader ambitions of catching up with the US in AI and chipmaking.

On Friday, Yu said its Ascend processors are 1.1 times more effective in training AI models compared with mainstream offerings, though he stopped short of naming specific firms. His company has so far set up three AI data centers powered by Ascend chips in China, helping local firms develop and host artificial intelligence services. – Bloomberg

Get 20% OFF The Star Digital Access

Monthly Plan

RM 13.90/month

RM 11.12/month

Billed as RM 11.12 for the 1st month, RM 13.90 thereafter.

Best Value

Annual Plan

RM 12.33/month

RM 9.87/month

Billed as RM 118.40 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Next In Tech News

Tesla to refund many Cybertruck deposits as demand exceeds production, Musk says
EU sues IBM and two European companies over troubled border system, FT reports
Analysis-AI power rush sends data centres hunting for used turbines and jet engines
Google says new Australian internet safety bill could cut off under-18s from Gmail
Reactions to Nvidia's probe into CEO Jensen Huang
How AI just blew up a key tenet of computer science
South Korea fines Coupang $220 million for abusing dominance in food delivery market
Nvidia falls about 3% in after-hours and perpetual futures trade
South Korea says Nvidia issues won't affect contracted GPU supplies
Cyberattack shuts down Internet fan fiction library

Air Pollutant Index

Note: API is calculated based on 24hr running average of the most dominant parameter.

Highest API Readings

    Select State and Location to view the latest API reading

    Others Also Read