Huawei mobile devices near a billion as Apple rivalry heats up

An advertisement for the Huawei Technologies Co Pura 70 Ultra smartphone in Shanghai, China, on May 3, 2024. Huawei intends to release a successor to its marquee smartphone, the Mate 70, at the end of the year, Yu said. — Bloomberg

Huawei Technologies Co is closing in on a billion active consumer devices, underscoring how the US-sanctioned company is taking the battle to Apple Inc in the pivotal Chinese market.

There’re now some 900 million Huawei gadgets installed with its inhouse Harmony operating software, up significantly from just a few months ago, consumer business Chairman Richard Yu said. Sales of premium Huawei smartphones climbed 72% in the first five months of 2024, he told attendees at an annual developer forum Friday.