NEW YORK: An internal Amazon memo has provided a stark look at the company’s carefully laid out plans to grow its influence in Southern California through a plethora of efforts that include burnishing its reputation through charity work and pushing back against “labour agitation” from the Teamsters and other groups.
The eight-page document – titled “community engagement plan” for 2024 – provides a rare glimpse into how one of American’s biggest companies executes on its public relations objectives and attempts to curtail reputational harm stemming from criticisms of its business.
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