Twitch, YouTube are slowing big-money deals for gaming talent


For more than three years, YouTube and Twitch have competed for top gaming talent to bolster their livestreaming services. Now the platforms are changing. — Photo by Caspar Camille Rubin on Unsplash

Amazon.com Inc’s Twitch and Alphabet Inc’s YouTube are phasing out big-money content deals with top livestreaming gamers after years of making seven- and eight-figure offers.

Twitch chief executive officer Dan Clancy said in an interview with Bloomberg News at the TwitchCon conference in Las Vegas that the strategy had “created this bidding war, and I don’t think that’s a sustainable business”.

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