Amazon is rolling out a generative AI feature that summarizes product reviews

The company wrote in a blog post published Monday that the AI-generated reviews are now available to a subset of mobile shoppers in the US across a "broad” selection of products. — Photo by Christian Wiediger on Unsplash

Amazon is rolling out a new generative AI feature that summarizes product reviews for customers.

The feature, which the company began testing earlier this year, is designed to help shoppers determine at a glance what other customers said about a product before they spend time reading through individual reviews. It will pick out common themes and summarize them in a short paragraph on the product detail page.