Meta rolls out long-sought tools to separate ads from harmful content


FILE PHOTO Meta Platforms Incs logo is seen on a smartphone in this illustration picture taken October 28 2021. REUTERSDado RuvicIllustration

FILE PHOTO: Meta Platforms Inc's logo is seen on a smartphone in this illustration picture taken October 28, 2021. REUTERS/Dado Ruvic/Illustration

(Reuters) - Meta Platforms Inc said on Thursday it is now rolling out a long-promised system for advertisers to determine where their ads are shown, responding to their demands to distance their marketing from controversial posts on Facebook and Instagram.

The system offers advertisers three risk levels they can select for their ad placements, with the most conservative option excluding placements above or below posts with sensitive content like weapons depictions, sexual innuendo and political debates.

Subscribe now and get 30% off The Star Yearly Plan

Monthly Plan

RM 13.90/month

RM 9.73/month

Billed as RM 9.73 for the 1st month, RM 13.90 thereafter.

Best Value

Annual Plan

RM 12.33/month

RM 8.63/month

Billed as RM 103.60 for the 1st year, RM 148 thereafter.


Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Others Also Read


Want to listen to full audio?

Unlock unlimited access to enjoy personalise features on the TheStar.com.my

Already a subscriber? Log In