The future of in-car entertainment: Music, cinema and gaming


Today's car buyers are less interested in horsepower and more in entertainment systems. Manufacturers are responding with increasingly complex and luxurious systems for in-car video and audio. John Lennon's "Imagine" has never sounded so good behind the wheel. — Photo: Mercedes-Benz AG/dpa

MUNICH: Dozens of speakers, subwoofers, and amplifiers while sound transducers convert music signals into vibrations in the seat: modern entertainment systems in luxury-class cars are increasingly becoming a selling point.

The song "Boom" by DJ Tiësto blasts through the interior, burrowing into every fibre of the body during a demonstration by Mercedes of its in-car audio system.

The Star Christmas Special Promo: Save 35% OFF Yearly. T&C applies.

Monthly Plan

RM 13.90/month

Best Value

Annual Plan

RM 12.33/month

RM 8.02/month

Billed as RM 96.20 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Next In Tech News

AI data centers are forcing dirty ‘peaker’ power plants back into service
Paramount's new offer for Warner Bros is not sufficient, major investor says
After power outage, San Francisco wonders: Can robot taxis handle a big earthquake?
Amazon's Zoox to recall 332 US vehicles over software error
Uber and Lyft plan to bring robotaxis to London in partnerships with China's Baidu
Vodafone CEO among UK bosses who see AI, cyberattacks as top 2026 risks
China delays plans for mass production of self-driving cars after accident
Malaysian students win gold at International Robot Olympiad with Mars-exploration robot concept
Leica rolls out firmware update for its SL-System and Q3 camera family
China’s weather superpower bid takes aim at top AI model dataset

Others Also Read